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Account Executive - Public Sector

Asana
New York City
Updated: May 28, 2025
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About the Role

Asana is looking for a driven, entrepreneurial, impact-motivated sales professional who holds themselves accountable to achieving results.  As one of the first members of our growing vertical sales team, you will join a talented team focused on helping our vertical customers understand and leverage the power of Asana.  

This role will be instrumental in both landing and expanding business with enterprise vertical customers, as well as helping to define Asana’s go-to-market strategy for verticals.  The right candidate will be entrepreneurial and a big-picture thinker who inspires our customers to move quickly by helping them see the same vision for the impact that Asana can enable them to achieve. 

This role can be based in our New York office with an office-centric hybrid schedule. Along with most Asanas, you’ll work from this office in person on Mondays, Tuesdays, and Thursdays. Most Asanas have the option to work from home on Wednesdays and Fridays. If you're interviewing for this role, your Talent Acquisition Partner will share more about the in-office requirements.

What you’ll achieve:

  • Proactively manage a portfolio of enterprise customers, serving as their main point of contact
  • Define territory and account strategies that enable sales velocity in partnership with Sales Engineers, Sales Development Reps, Customer Success Managers, Professional Services and Exec Sponsors
  • Be a key player in influencing how Asana achieves its goals in vertical markets
  • Navigate an enterprise to map stakeholders, build champions, generate buy-in and close deals with C-Level decision makers
  • Build the instincts to recognize organizational, financial and behavioral structures and obstacles
  • Exceed targets with support from a smart and collaborative sales enablement team
  • Helping strategize the largest vertical revenue opportunities at Asana
  • Experiment with new processes and revenue streams that drive value for vertical customers
  • Pattern recognition and help strategize the vertical go-to-market strategy

About You:

  • 4+ years selling directly into the Enterprise organizations, 8+ years’ experience closing business
  • Demonstrated ability to build relationships with senior line-of-business and IT executives at large organizations
  • Experience working directly with or knowledge of the vertical markets
  • Impeccable customer skills: communication, empathy, integrity
  • Excited about the opportunity to co-create with cross-functional partners in a diverse, equitable and inclusive environment
  • Proven ability in new customer acquisition, and account management, and ideally with experience selling into Marketing, Sales, Product, HR and Collaboration (IT) functions
  • Experience closing strategic customers in a rapidly scaling business
  • Ability to prioritize a mixed book of accounts, convey a clear position on the opportunities you have with each and organize/rally a supporting team behind your efforts
  • Adaptable to changing conditions, entrepreneurial spirit, and solution oriented 

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. 

For this role, the estimated base salary range is between $145,500 - $185,500. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

  • Mental health, wellness & fitness benefits
  • Career coaching & support
  • Inclusive family building benefits
  • Long-term savings or retirement plans
  • In-office culinary options to cater to your dietary preferences 

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. 

We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that Asana upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations.

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